USE CASE
60 Days Brand Challenge & Onboarding
Do you want to develop your existing and new employees into real brand fans?
With the 60 Day Brand Challenge, you can empower your employees in a fun and practical way through challenges, quizzes and surveys about the brand. 🚀
Simple. Measurable. Playful.
Individual setup ⚙️
Based on your brand content, we work with you to plan a concept for the gamified brand challenge that is individually tailored to your brand. The workspace is set up in consultation with you according to your objectives, brand content and relevant KPIs. We make the key figures measurable for you that you really need.
1. Gamified content 🎮
With our scientifically based gamification concept, we bring fun, variety and efficiency to Brand Challenge & Brand Onboarding.
Through small but highly entertaining challenges that are integrated into the daily work routine, employees are encouraged to engage with the brand in a playful way. They collect points, badges 🏅 and rise through various levels from “brand newbie” to “brand mega pro”. 🚀
More than 83% of employees are more motivated through gamification.
2. Attractive incentive concept 🏆
In a joint setup, we discuss which prizes suit your brand. Not only will the top finishers be rewarded, but entire teams can also win exciting prizes. 💪🏼
Our incentive concept includes the individual, team and organisational level.
Playfully develop your employees into brand fans
3. ⏳ Very little time required
flexible in terms of time and location 🌐
The time commitment for your employees? 2×2 minutes per week. That makes 32 minutes in 60 days! 🚀
It is up to your employees when they want to start the brand challenge. They can complete the challenges completely flexibly in terms of time and location within these 60 days.
4. KPIs for internal branding 📊
Our admin dashboard provides you with detailed reporting on all relevant internal branding KPIs – from brand engagement to the know-how expertise of your employees.
The key figures obtained from the 60 Day Brand Challenge help you to demonstrate the relevance of the topic of brand in the company.
Continuous onboarding 🤓
Do you have new employees?
Then let them go through the 60-day brand challenge in onboarding at any time.
For you, this means 95% resource savings in terms of time and costs, because it requires no additional setup effort.
Branding is fun 🤩
Our customer KPIs tell us something we've known for a long time: Brand is fun! 😌
Brandification's playful approach increases brand engagement among your employees by up to 85%.
Turn People Into Brand Ambassadors - The guide for the digital brand onboarding of employees
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